{"id":2426,"date":"2026-10-22T10:35:35","date_gmt":"2026-10-22T14:35:35","guid":{"rendered":"https:\/\/mgtinsight.com\/?page_id=2426"},"modified":"2026-10-22T10:37:56","modified_gmt":"2026-10-22T14:37:56","slug":"research-insights","status":"publish","type":"page","link":"https:\/\/mgtinsight.com\/?page_id=2426","title":{"rendered":"Research &#038; Insights"},"content":{"rendered":"\n<div id=\"mit-insights-2026\" class=\"mit-panel-pulse\">\n\n  <section class=\"mit-hero\">\n\n    <div class=\"mit-kicker\">\n      Management Insight Technologies\n    <\/div>\n\n    <h1>\n      Research &#038; Insights\n    <\/h1>\n\n    <p class=\"mit-dek\">\n      Original research, perspectives, and practical insights on how technology, AI, and changing customer expectations are reshaping the way organizations understand their markets.\n    <\/p>\n\n    <div class=\"mit-meta-row\">\n\n      <div class=\"mit-meta-pill\">\n        Original Research\n      <\/div>\n\n      <div class=\"mit-meta-pill\">\n        Panel Pulse\n      <\/div>\n\n      <div class=\"mit-meta-pill\">\n        Industry Perspectives\n      <\/div>\n\n    <\/div>\n\n  <\/section>\n\n\n  <section class=\"mit-section\">\n\n    <div class=\"mit-compare-header\">\n      Latest Insight\n    <\/div>\n\n    <h2>\n      AI-Moderated Interviews: What Do Participants Actually Think?\n    <\/h2>\n\n    <p>\n      AI-moderated interviews are becoming an increasingly important part of the research toolkit. But how do the participants themselves actually feel about being interviewed by AI?\n    <\/p>\n\n    <p>\n      In our first Panel Pulse Study, we surveyed 158 qualified panelists to understand their openness to AI moderation, their previous experiences with it, and where they still see value in having a human on the other side of the conversation.\n    <\/p>\n\n    <p style=\"font-size:14px; color:#5b6578; margin-top:10px;\">\n      <strong>Methodology:<\/strong> Fielded May 5\u201318, 2026 \u2022 n=158 qualified panelists\n    <\/p>\n\n    <div class=\"mit-stat-grid\">\n\n      <div class=\"mit-stat-box\">\n\n        <div class=\"label\">\n          Open to AI moderation\n        <\/div>\n\n        <div class=\"num\">\n          65%\n        <\/div>\n\n        <p>\n          of panelists are open to participating in an AI-moderated interview.\n        <\/p>\n\n      <\/div>\n\n\n      <div class=\"mit-stat-box\">\n\n        <div class=\"label\">\n          Prior experience\n        <\/div>\n\n        <div class=\"num\">\n          42%\n        <\/div>\n\n        <p>\n          have already participated in an AI-moderated interview.\n        <\/p>\n\n      <\/div>\n\n\n      <div class=\"mit-stat-box\">\n\n        <div class=\"label\">\n          Trust gap\n        <\/div>\n\n        <div class=\"num\">\n          64%\n        <\/div>\n\n        <p>\n          say humans are more effective at capturing depth and context.\n        <\/p>\n\n      <\/div>\n\n    <\/div>\n\n\n    <p style=\"margin-top:28px;\">\n      <a href=\"https:\/\/mgtinsight.com\/?p=2418\" style=\"\n          display:inline-block;\n          background:#24377d;\n          color:#ffffff;\n          text-decoration:none;\n          font-weight:700;\n          padding:14px 22px;\n          border-radius:999px;\n        \">\n        Read the Full Insight \u2192\n      <\/a>\n    <\/p>\n\n  <\/section>\n\n\n  <section class=\"mit-pull\">\n\n    <div class=\"k\">\n      More to come\n    <\/div>\n\n    <p class=\"quote\">\n      This is the beginning of a growing library of original research and perspectives from Management Insight Technologies.\n    <\/p>\n\n  <\/section>\n\n\n  <section class=\"mit-section mit-feedback-prompt\">\n\n    <div class=\"mit-compare-header\">\n      Help shape future Insights\n    <\/div>\n\n    <h2>\n      What topics would you like explored in the initial Insights section?\n    <\/h2>\n\n    <p>\n      Share a topic or research question below that you would like Management Insight Technologies to explore in a future study.\n    <\/p>\n\n  <\/section>\n\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Management Insight Technologies Research &#038; Insights Original research, perspectives, and practical insights on how technology, AI, and changing customer expectations are reshaping the way organizations understand their markets. Original Research Panel Pulse Industry Perspectives Latest Insight AI-Moderated Interviews: What Do Participants Actually Think? AI-moderated interviews are becoming an increasingly important part of the research toolkit. [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"closed","template":"","meta":{"site-sidebar-layout":"no-sidebar","site-content-layout":"","ast-site-content-layout":"full-width-container","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"disabled","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"class_list":["post-2426","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/mgtinsight.com\/index.php?rest_route=\/wp\/v2\/pages\/2426","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mgtinsight.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/mgtinsight.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/mgtinsight.com\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/mgtinsight.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=2426"}],"version-history":[{"count":8,"href":"https:\/\/mgtinsight.com\/index.php?rest_route=\/wp\/v2\/pages\/2426\/revisions"}],"predecessor-version":[{"id":2453,"href":"https:\/\/mgtinsight.com\/index.php?rest_route=\/wp\/v2\/pages\/2426\/revisions\/2453"}],"wp:attachment":[{"href":"https:\/\/mgtinsight.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=2426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}